Gray divorce, a term used to describe a divorce that takes place for couples over the age of 50, continues to rise in the United States. According to 2017 data compiled by the Pew Research Center, the rates of gray divorce have doubled since 1990, and the reverse mortgage industry has taken notice by viewing […]
New American Funding
Earlier this year, RMD had a range of discussions with reverse mortgage industry participants in which the majority of them described a feeling of optimism about the trajectory of the business, despite the depressed industry volume in 2018. Now that the midpoint of 2019 has come and gone, the sentiment remains in optimistic territory for […]
It’s no secret that in terms of the ways it’s communicated to the public as a financial product, the reverse mortgage has had difficulty in both gaining and maintaining public trust. Reputational challenges abound for the industry when trying to connect with potential borrowers, which can be impeded further depending on the kind of media […]
California-based mortgage lender New American Funding (NAF) announced plans on Wednesday to add nearly 1,000 new jobs to its national employment ranks by the end of 2019’s fourth quarter. While not specifically mandated to add to the company’s ranks of reverse mortgage staff, NAF Reverse National Production Manager Ellen Skaggs confirmed for RMD that the […]
A panel of experienced reverse mortgage sales professionals discussed a series of effective marketing methods that have led to success in appealing to clients across a number of different reverse mortgage product types when asked about challenges they have overcome in making sales. This was part of a discussion among the sales professionals that took […]
A reduced number of qualifying borrowers, adjusting to Home Equity Conversion Mortgage (HECM) program changes and overcoming objections: these are just some of the challenges in the current sales climate discussed by experienced reverse mortgage professionals in a roundtable discussion, which took place at the National Reverse Mortgage Lenders Association (NRMLA) Eastern Regional Meeting in […]
A panel of experienced reverse mortgage sales professionals expressed cautious optimism, an encouragement to abandon nostalgia, and belief in the promise of the ‘silver tsunami’ when asked to outline their perspectives on selling reverse mortgage products into the remainder of 2019. This was the final part of a discussion among the sales professionals that took […]
Using a multimedia outreach strategy, illustrating a client’s goals in terms of asset preservation, and being honest in order to establish trust: these are just some of the effective strategies of experienced reverse mortgage sales professionals shared in a roundtable discussion about selling reverse mortgage products in today’s world, which took place this week at […]