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How Facebook’s Major Ad Policy Changes Are Impacting Reverse Mortgage Marketers HW+

Mar 20, 2019By

Facebook on Tuesday announced sweeping changes to its advertising policies that will likely cause a shift in the way mortgage marketers use the platform to reach prospective borrowers—reverse mortgage lenders included. By limiting the demographic filters that marketers can use to target Facebook users in certain product categories, the social media giant will change the […]