Reverse mortgage origination can be a far more complicated business than a lot of people give it credit for, especially considering all of the unique realities that dominate some specific areas of the country. Whether discussing individual laws that govern the use of the product or the sometimes wildly different way that specific localities are […]
For originators, having sales conversations that ultimately yield a new reverse mortgage loan that accomplishes the goal of closing while meeting the specific needs of borrowers is always the goal, but that goal also comes with the chance of failure. Sometimes making those conversations even more difficult is a scenario in which a potential borrower […]
It’s no secret that in terms of the ways it’s communicated to the public as a financial product, the reverse mortgage has had difficulty in both gaining and maintaining public trust. Reputational challenges abound for the industry when trying to connect with potential borrowers, which can be impeded further depending on the kind of media […]
When it comes to being a reverse mortgage originator, there are many different job-specific duties and attributes that make the profession unique. Far more than those working in the traditional forward mortgage space, reverse mortgage originators often have to take a slower, consultative approach to interacting with clients and walking them through the complexities of […]
American Advisors Group (AAG), the largest reverse mortgage lender in the United States according to the most recent endorsement data, has enlisted their core spokesperson in the creation of a new television ad with the apparent aim to allay the fears of those who have misgivings about the legitimacy of the reverse mortgage product. The […]
Through a new partnership with widespread mortgage marketing platform Total Expert, reverse mortgage origination technology developer ReverseVision is expanding the reach of reverse mortgages. “The partnership is a fantastic start. It shows our direction and is just one illustration of the potential to exploit our growing set of integration APIs,” says Wendy Peel, ReverseVision VP […]
Over the past 30 years, the reverse mortgage industry has gone through an abundance of change. In fact, the reverse mortgage of today looks quite different from the Home Equity Conversion Mortgage that was first introduced in the late 1980s. Whether discussing the abundance of new regulations introduced by the Federal Housing Administration (FHA) or […]
After changes to the Home Equity Conversion Mortgage (HECM) program were handed down by the Department of Housing and Urban Development (HUD) and the Federal Housing Administration in October 2017, the American reverse mortgage industry has had something of an uphill battle to climb in trying to recover a large amount of lost volume. Some […]
American Advisors Group (AAG) is choosing select customers to check some remaining items off of seniors’ “bucket lists,” or things they wish to experience in life while they’re able. For one AAG reverse mortgage customer, this included getting a “red carpet treatment” to observe the production of the latest AAG commercial featuring spokesman Tom Selleck […]
Toronto-based HomeEquity Bank (HEB), the leading provider of reverse mortgages in Canada, has partnered with domestic veterans organization the Royal Canadian Legion to extend special offers to the country’s veterans who are seeking to supplement their income through the use of a reverse mortgage loan. Previously, HomeEquity Bank engaged in a partnership with another domestic […]
