HighTechLending is boosting its position in the reverse mortgage market through a new hire and concerted wholesale effort, the company announced this week.
Highlighting a “banner growth year,” HighTechLending boosted its originations more than 150% in 2013 and says it is expanding further in the coming year.
The company has hired Christopher Russow as National Marketing Director, Internet Sales. Formerly of Equipoint Financial and Urban Financial, Russow brings experience in reverse mortgage branding and marketing and will be tasked with branding HighTech’s consumer direct Internet platform AmericanSenior.com.
HighTechLending is also targeting growth in its wholesale reverse mortgage division, led by Joan Imelio, vice president for reverse and through partnership with Bart Johnson, former president of Financial Freedom.
Focusing on education of reverse mortgage brokers and bankers on the benefits of reverse mortgages, HighTechLending is providing “complete back room support” for companies that may not have experience in reverse. Those companies can work with HighTechLending on disclosures, processing, documents and funding of loans.
“We look forward to consistent, sustainable growth in 2104 with our very competitive pricing, products and service.” said Don Currie, president of HighTechLending.
The company is currently licensed in eight western states with plans to expand into additional states.
“We’re poised to grow as volume dictates,” Imelio said.
HighTech was the No. 10 lender in the January 2013 lender rankings by volume compiled by Reverse Market Insight.
Written by Elizabeth Ecker