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Quicken

One Reverse Mortgage Caters to Quicken Partners, Launching Wholesale Next

March 21st, 2012  |  by John  |  published in News, Quicken, Reverse Mortgage

One Reverse Mortgage has launched a new mortgage services division to assist customers of Quicken Loans Mortgage Services, a “forward” wholesale and correspondent channel, with reverse mortgages. The division launched as One Reverse Mortgage Services (ORMS) with the goal of allowing loan officers to spend more time working with clients and less time worrying about [...]


One Reverse Doubles Headquarters, To Hire 30

March 13th, 2012  |  by Elizabeth  |  published in News, Quicken, Reverse Mortgage

One Reverse Mortgage, the reverse mortgage arm of Quicken Loans, announced today the opening of its new San Diego office headquarters in order to accommodate growth. The reverse mortgage retailer has relocated within the San Diego area and unveiled the new offices today to house a growing team of loan originators. The company says it [...]


New York Times: Why The Fonz Hits the Reverse Mortgage Sweet Spot

March 8th, 2012  |  by Elizabeth  |  published in American Advisors Group, News, Quicken, Reverse Mortgage

Why are the majority of reverse mortgage spokesmen men? And what has made former actors such as Robert Wagner such effective reverse mortgage representatives in today’s market? A New York Times article published this week aimed to find out. As Americans age, so have the celebrity spokesmen who cater to them, the Times writes. Case [...]


One Reverse Partners with Senior Site OlderNotDead.com

February 16th, 2012  |  by Elizabeth  |  published in Marketing, News, Quicken, Reverse Mortgage

Top-10 reverse mortgage lender One Reverse Mortgage, a division of Quicken Loans, has partnered with the fledgling baby boomer-focused webiste Older Not Dead.com. The site, which says it is directed at the already immense, and rapidly growing, baby boomer generation, promotes the premise: “You’re just older. You’re not dead.” The One Reverse partnership formed based on [...]


Reverse Mortgage Lenders Keep Their TV Spokesmen, Refine Strategy

September 12th, 2011  |  by Elizabeth  |  published in American Advisors Group, Marketing, News, Quicken, Reverse Mortgage, Reverseit

Reverse mortgage TV ads have long been the driving force behind building awareness for the loans as well as educating the general public about the ins and outs of the products. Those advertisements often hinge on the voice of a celebrity spokesperson, as in the case of Robert Wagner (Urban Financial) or Fred Thompson (American [...]


I Dream Of Jeannie Star Hits the Reverse Mortgage Scene

August 19th, 2011  |  by Elizabeth  |  published in News, Quicken, Reverse Mortgage

In the male-dominated world of reverse mortgage advertising, it finally appears a lady counterpoint has arrived on set. Step aside Robert Wagner, I Dream of Jeannie star Barbara Eden will appear in reverse mortgage commercials, coming soon. Eden, the actress who played Jeannie in the 1960s television series I Dream of Jeannie, was in Detroit [...]


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