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« Wholesale Reverse Mortgage Volume Down 7% in 2009, Financial Freedom Holds On
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Prudential Homesale Launches Joint Venture with Wells Fargo

February 1st, 2010  |  by John Yedinak Published in News, Reverse Mortgage, Wells Fargo  |  6 Comments

image Prudential Homesale Services Group announced it has formed a joint venture with Wells Fargo Home mortgage to originate, process, and fund mortgage loans for Prudential Homesale customers.

The joint venture, HomeSale Lending, LLC, is co-owned by Wells Fargo Home Mortgage and Prudential Homesale Services Group.

“We are proud to be in this relationship with Wells Fargo," said Doug Rebert, Managing Director of Prudential Homesale. “Wells Fargo is the number one mortgage provider in the country. They close one out of every five mortgage loans in the country because they are experts in their field.”

According to the press release, HomeSale Lending  will offer customers a wide range of home-financing products through Wells Fargo Home Mortgage including reverse mortgages.

Wells Fargo is the number one reverse mortgage lender in the country and Prudential Homesale has more than 1,000 Agents servicing its Pennsylvania customers through 20 real estate offices.


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  • Anonymous

    This won’t have much impact on reverse mortgages. Also, real estate agents tend to be an independent breed — the capture rate of in-house mortgage operations rarely exceeds 20 percent.

  • Anonymous

    Do I hear walls crumbling? I am biased, but I have had better insurance experiences with Snoopy.

  • dduck12

    Do I hear walls crumbling? I am biased, but I have had better insurance experiences with Snoopy.

  • Anonymous

    Do I hear walls crumbling? I am biased, but I have had better insurance experiences with Snoopy.

  • HECM_Dude

    This won't have much impact on reverse mortgages. Also, real estate agents tend to be an independent breed — the capture rate of in-house mortgage operations rarely exceeds 20 percent.

  • Guest

    This won’t have much impact on reverse mortgages. Also, real estate agents tend to be an independent breed — the capture rate of in-house mortgage operations rarely exceeds 20 percent.

.

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