REMALO Opens Membership to All Reverse Mortgage Professionals

October 9th, 2009 | by John Yedinak Published in Marketing, News, Reverse Mortgage | 8 Comments

REMALO announced that it’s changing their membership structure and name to better reflects its mission statement and goals said a company statement.

The new REMALO will change from Reverse Mortgage Association for Loan Officers to Reverse Mortgage Marketing Advantages for Loan Officers. The site is also changing from a paid membership to free where members will have access to all the information.

“The name change better reflects our mission statement and goals, which are to assist reverse mortgage consultants with sales, marketing, and training designed to help them be more successful,” said Sam Collins, founder of REMALO.

There was some confusion among the industry about whether or not REMALO was an association like NRMLA or the MBA, so this helps clear everything up.

Members will have access to all its content rich information, sales, marketing, training, downloads, audios, videos, eBooks, ect.

REMALO

Technorati Tags: Reverse Mortgage,News,HECM,FHA,HUD,REMALO,Sam Collins

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James_E_Veale_CPA_MBT

Mr. Collins,

I believe this change will further help the industry. Here is to your success.
http://www.timlinger.com timlinger

I will join and help spread the word of the REMALO group if REMALO is as good as everyone says – I am sure it is. THANK YOU for opening up your talents.

I am sure this will help our industry as a whole and ultimately REMALO be even more (financially) succesful in the very near future.

Tim Linger
steveystevey

So I'm to take marketing advice from a guy who is such a poor marketer he couldn't convince anyone to pay for his services so he's just giving them away for free?
steveystevey

So, Sam Collins couldn' market himself well enough to get anyone to actually pay for his marketing advice, yet we're supposed to follow it?

I guess you get what you pay for!
The_Critic

steveystevey (and one more stevey),

In the beginning Sam had a dual objective with REMALO, provide marketing support and provide a forum for the voices of loan officers. At first Sam was perceived as raising something up in competition to NRMLA. Sam immediately made it clear that was not his objective.

As time went on, it became apparent that he could not practically achieve both objectives in the current economic environment. Because of the difficulty and costs of maintaining a pure loan officer organization, Sam decided to narrow his activity to his marketing business.

His decision to pull back on the loan officer organization idea should allow Sam the time he needs to focus on the growth of his marketing business. I personally enjoy reading his advice and being involved in his endeavors. I wish him the best.
Anonymous

rnrnrnrn
Anonymous

So, Sam Collins couldn’ market himself well enough to get anyone to actually pay for his marketing advice, yet we’re supposed to follow it? rnrnI guess you get what you pay for!
Anonymous

steveystevey (and one more stevey),rnrnIn the beginning Sam had a dual objective with REMALO, provide marketing support and provide a forum for the voices of loan officers. At first Sam was perceived as raising something up in competition to NRMLA. Sam immediately made it clear that was not his objective.rnrnAs time went on, it became apparent that he could not practically achieve both objectives in the current economic environment. Because of the difficulty and costs of maintaining a pure loan officer organization, Sam decided to narrow his activity to his marketing business.rnrnHis decision to pull back on the loan officer organization idea should allow Sam the time he needs to focus on the growth of his marketing business. I personally enjoy reading his advice and being involved in his endeavors. I wish him the best.

REMALO Opens Membership to All Reverse Mortgage Professionals

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