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	<title>Comments on: Reverse Mortgage Lender Raises $4 Million, Gears Up For Expansion</title>
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	<link>http://reversemortgagedaily.com/2009/08/04/reverse-mortgage-lender-raises-4-million-gears-up-for-expansion/</link>
	<description>Reverse Mortgage News and Information</description>
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		<title>By: Anonymous</title>
		<link>http://reversemortgagedaily.com/2009/08/04/reverse-mortgage-lender-raises-4-million-gears-up-for-expansion/comment-page-1/#comment-38669</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 05 Aug 2009 16:56:00 +0000</pubDate>
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		<description>I applaud transparency, look at what fly.com is doing to change travel searches, all with transparency.rnrnWe do not need another celebrity talking down to seniors, who are quite capable of empowering themselves.rnrnWe do need more &quot;social media&quot; brought to the category, as &quot;sm&quot; is the new &quot;word of mouth&quot;rnrnBob Purcell</description>
		<content:encoded><![CDATA[<p>I applaud transparency, look at what fly.com is doing to change travel searches, all with transparency.rnrnWe do not need another celebrity talking down to seniors, who are quite capable of empowering themselves.rnrnWe do need more &#8220;social media&#8221; brought to the category, as &#8220;sm&#8221; is the new &#8220;word of mouth&#8221;rnrnBob Purcell</p>
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		<title>By: Anonymous</title>
		<link>http://reversemortgagedaily.com/2009/08/04/reverse-mortgage-lender-raises-4-million-gears-up-for-expansion/comment-page-1/#comment-38670</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 05 Aug 2009 16:46:00 +0000</pubDate>
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		<description>I applaud more transparency, look at what fly.com is now doing in the travel category.rnrnI am not convinced that celebrities talking down to seniors is the kind of authentic marketing that matters in today&#039;s world. I would hope that we will see  more extensive use of &quot;social media&quot; as true spokespeople of the category.rnrnBob Purcell</description>
		<content:encoded><![CDATA[<p>I applaud more transparency, look at what fly.com is now doing in the travel category.rnrnI am not convinced that celebrities talking down to seniors is the kind of authentic marketing that matters in today&#8217;s world. I would hope that we will see  more extensive use of &#8220;social media&#8221; as true spokespeople of the category.rnrnBob Purcell</p>
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		<title>By: bobpurcell</title>
		<link>http://reversemortgagedaily.com/2009/08/04/reverse-mortgage-lender-raises-4-million-gears-up-for-expansion/comment-page-1/#comment-33365</link>
		<dc:creator>bobpurcell</dc:creator>
		<pubDate>Wed, 05 Aug 2009 14:56:42 +0000</pubDate>
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		<description>I applaud transparency, look at what &lt;a href=&quot;http://fly.com&quot; rel=&quot;nofollow&quot;&gt;fly.com&lt;/a&gt; is doing to change travel searches, all with transparency.&lt;br&gt;&lt;br&gt;We do not need another celebrity talking down to seniors, who are quite capable of empowering themselves.&lt;br&gt;&lt;br&gt;We do need more &quot;social media&quot; brought to the category, as &quot;sm&quot; is the new &quot;word of mouth&quot;&lt;br&gt;&lt;br&gt;Bob Purcell</description>
		<content:encoded><![CDATA[<p>I applaud transparency, look at what <a href="http://fly.com" rel="nofollow">fly.com</a> is doing to change travel searches, all with transparency.</p>
<p>We do not need another celebrity talking down to seniors, who are quite capable of empowering themselves.</p>
<p>We do need more &#8220;social media&#8221; brought to the category, as &#8220;sm&#8221; is the new &#8220;word of mouth&#8221;</p>
<p>Bob Purcell</p>
]]></content:encoded>
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		<title>By: Frank Rizzo</title>
		<link>http://reversemortgagedaily.com/2009/08/04/reverse-mortgage-lender-raises-4-million-gears-up-for-expansion/comment-page-1/#comment-33364</link>
		<dc:creator>Frank Rizzo</dc:creator>
		<pubDate>Tue, 04 Aug 2009 23:02:01 +0000</pubDate>
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		<description>It&#039;s exciting to see an already proven investor like JAM putting money back into the industry, and more importantly the reverse mortgage niche. Hopefully this is the beginning of positive news for our industry. Good luck to all of you at AAG.</description>
		<content:encoded><![CDATA[<p>It&#39;s exciting to see an already proven investor like JAM putting money back into the industry, and more importantly the reverse mortgage niche. Hopefully this is the beginning of positive news for our industry. Good luck to all of you at AAG.</p>
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		<title>By: John</title>
		<link>http://reversemortgagedaily.com/2009/08/04/reverse-mortgage-lender-raises-4-million-gears-up-for-expansion/comment-page-1/#comment-33363</link>
		<dc:creator>John</dc:creator>
		<pubDate>Tue, 04 Aug 2009 23:01:41 +0000</pubDate>
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		<description>Congrats to AAG.  Hopefully they reveal a good spokesperson to add credibility to our industry.  I think the Robert Wagner and James Garner campaigns really helped us ALL with the credibility factor.</description>
		<content:encoded><![CDATA[<p>Congrats to AAG.  Hopefully they reveal a good spokesperson to add credibility to our industry.  I think the Robert Wagner and James Garner campaigns really helped us ALL with the credibility factor.</p>
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